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Recreating Community

12/11/07, by Kate Hopkins Email 1618 views • Categories: Site information, Announcements

When it comes to food blogging, I miss 2005.

There. I've said it. I feel a whole lot better.

This has been on my mind for quite some time, partially exasperated by the fact that Epicurious, was voted 2nd best food blog this year in the Weblog awards. We've come a long way from all of the press the food blogs received in 2004/2005. In two years time we've gone from individuals and private citizens getting acknowledged and read for their writing and their passion for food to that bastion of individuality Condé Nast getting kudos.

This isn't to knock the fine folks over at Epicurious, but I've always felt that food blogging was the anti-Condé Nast - the place where you went to when you wanted to get an individual's opinion on food, not an institution's.

But this is only part of the problem. In 2004, there were hundreds of food blogs, and it was easy to pick out the dozen or so that fit your taste and perspective. Now, at last count, there were something like 40,000 food blogs out there. If you are just starting a food blog today, it's far more difficult to get noticed simply because there are more voices out there vying for attention.

We've also lost a fair amount of the sense of community that was around two to three years ago. My perception of this may be jaded by the fact that I pulled myself back from the community back in June of 2006 after I gave up the Well Fed Network, but I also noticed less community events, such as "Is my blog burning?". Thank goodness for Pim's Menu for Hope which has it's roots in the food blogging community of 2004.

Then there are the PR folk, who seemingly treat larger food blogs as their own special outlet for free publicity. I've kept track of all of the press releases, "post ideas", and free sample offers I get for the past three months. I average ten a day. The worst day was just before Thanksgiving where I received twenty seven e-mails from PR companies, extolling the virtues of whatever shitty products they were commissioned to peddle. I haven't answered an e-mail of theirs in 18 months, and I haven't posted anything received from a PR company in twenty. Now they simply go into the SPAM filter. The lack of respect these folks show to food blogs is nauseating to me.

So yeah, I miss 2005. This isn't meant to denigrate anyone who just started food blogging, or anyone who helped the medium of food blogging evolve into whatever it is today (and yes, the Food Blog Awards did play a part in this evolution...I'm aware of my own culpability).

Because of all of the issues I've raised above, I want to change the direction of Accidental Hedonist. It'll still be a food blog, but instead of me talking at the readers (something else that has been bugging me), I want to develop a community on this site. Over the next few weeks, Tara and I are going to introduce new options here, the primary one being that individuals can sign up for an account and have their own "food diaries" hosted here at Accidental Hedonist.

Right now, I could use some help. I need five people to help test out some of the new functionality. You'll get an account on Accidental Hedonist, with your own URL (for example http://www.accidentalhedonist.com/johndoe) and an RSS feed. Some posts will be promoted to the front page, others will not. Soon we should have links to the most recent posts on the front page. I have other longer term goals here, including hiring more writers and paying folks for any post that goes to the front page, but these are still in the development phase. Right now, I need to see if there is any interest in this, and if it's an idea that can be expanded upon. If you are interested in being one of the five, e-mail me at Kate AT accidentalhedonist DOT com.

(For those of you who pay attention to such things, yes, this is the change to Accidental Hedonist that I alluded to all the way back in July.)

I have no idea how viable of an idea this is. What I do know is that I miss the energy that the food blogging community had in 2005. My hope is that I can recreate some of that here.

UPDATE: I've got my 5 guinea pi...er...volunteers. Thanks to all for their interest!


Comments, Pingbacks:

Comment from: Not Fainthearted [Visitor] Email · http://notfainthearted.com
I don't exclusively write about food, but probably write something food related once a month or so. (It would be easier to say for certain if I actually used the categories I set up correctly.)

I've been a reader here for a little over 18 months. If you want, I'll be a guinea pig.
PermalinkPermalink 12/11/07 @ 05:15
Comment from: Penny [Visitor] Email
I'm available and have been reading you since the beginning.

AH readers owe you a big debt. I'll be happy to do my part to help you launch a new community.
PermalinkPermalink 12/11/07 @ 05:30
Comment from: Kate Hopkins [Member] Email · http://www.accidentalhedonist.com
Penny,

I'm honored you'd say that, but AH readers owe me nothing. it's a privilege to have such intelligent and engaged readers.

I'll be contact with y'all soon.
PermalinkPermalink 12/11/07 @ 06:02
Comment from: Patrick [Visitor] Email
I think it's a testament to your consistency and staying power that Accidental Hedonist is the only food blog that has stayed on my subscribe list non-stop since I started reading food blogs, and I haven't missed a post since. I can't say that about many of your contemporaries.

This sounds like an excellent idea.
PermalinkPermalink 12/11/07 @ 09:20
Comment from: Barbara [Visitor] Email · http://www.tigersandstrawberries.com
There has been a lot of hatred for food blogs in the media recently, too, which I find disheartening.

And, as I predicted back in 2005 or so, and you may remember this--the big media have gotten into blogging--because they had to do so in order to stay ahead--because blogging was biting into their market share.

And--as I also predicted--with professional journalists blogging, and with a number of food bloggers getting book contracts--the line between "professional" writer and "citizen blogger" are becoming blurrier.

As someone else who stepped away from WellFed--around the time that you did--a little before you, actually--I do understand how you feel.

I do support your attempt to build community--I think it is a great idea, and maybe you can help foster something akin to that great food-blog-community feeling that existed a couple of years ago. That would be great.

One thing that I have always tried to do on Tigers & Strawberries, is write posts that invite comment and discussion, and when discussion happens--to facilitate it as much as possible. It helps a lot, I think in creating a feeling of community among writers and readers, which then, fosters communication which is unique on the internet.

Go on with your bad self, woman!
PermalinkPermalink 12/13/07 @ 09:38
Comment from: nichole [Visitor] Email · http://www.madisonatoz.com
Best of luck with the community-building - it's a great idea! And a very thought-provoking post. I think you're right-on when it comes to the national/worldwide food blogging scene, but on smaller scales I think different things might be happening: http://jumbledpileofperson.typepad.com/nichole/2007/12/state-of-the-fo.html
PermalinkPermalink 12/14/07 @ 09:01

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