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McDonald's Sets Time limit for Drive-thru Parking

12/13/07, by Kate Hopkins Email 847 views • Categories: Food, Fast Food

My guess is that if you wish to endear yourselves to your customers, this is not the way to do it.

The question of just how long it should take to eat fast food is being answered by the burger giant McDonald's, which is making customers finish within 45 minutes or face a charge of £125.

Motorists who care to linger over their McMeals for any longer at some drive-throughs are receiving demands from a private company that manages car parks for the burger chain.

Okay, so it's technically not McDonald's, bur rather the car park authorities that are issuing the fines. But still, they still represent McDonald's.

I have two comments here:

  • First. I doubt this would ever occur here in the States. We are too car-centric of a nation for us to put up with this for too long.
  • Second, if it did take place in here, this would change the fast food culture in many ways. Teenagers hang out in the parking lots of many places, as do cab drivers, and divorced parents looking for centralized locations to pick up children when parents exchange custody.

Still, I can't imagine that Corporate McDonald's is pleased of the negative press this is getting.

(via BoingBoing)


Comments, Pingbacks:

Comment from: jeff [Visitor] Email
I never go to McDonald's, but I have read that they were trying to lure a Starbucks type clientele by installing WiFi, upgrading their coffee, and actually going for a new look in some markets I an attempt to get people to stay longer (as in Starbucks) and spend more money. This does seem to counter that end of the market.
PermalinkPermalink 12/13/07 @ 11:37
Comment from: Paula from Only Cookware [Visitor] · http://www.only-cookware.com/
This wouldn't encourage me to eat at McDonalds. I am sure McDonalds themselves would be trying to avoid this sort of thing.
PermalinkPermalink 12/13/07 @ 17:43
Comment from: neilvis [Visitor] Email
What the clown serves barely qualifies as food; this doesn't seem worthy of notice by anyone who enjoys eating. Bad customer relations? Absolutely. But really, who gives a shite?
PermalinkPermalink 12/14/07 @ 21:56
Comment from: Richard Walker [Visitor] Email · http://www.cookingpotsnow.com
Thanks for the info McDonald's Sets Time limit for Drive-thru Parking I will stay away.
PermalinkPermalink 01/29/10 @ 18:48

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